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Your shop's monthly take-home, clearly.
Your Etsy dashboard celebrates revenue — the big number at the top. But revenue pays no bills. This calculator walks it down: revenue, minus every Etsy fee, minus your real per-item costs, equals the number that actually lands in your life.
Run it monthly. When profit stalls while revenue grows, something is leaking — usually fees on discounted sales, rising ad spend, or costs you stopped tracking. The per-unit profit row tells you exactly where to look.
Three leaks: Etsy fees (~10–12%), product costs (materials, labor, packaging), and often forgotten costs like tool subscriptions. Revenue ignores all three.
Materials, packaging, a fair value for your labor, and per-sale fees (handled above). Underpricing your labor is the most common reason “busy” shops stay broke.
In order of leverage: raise prices (fastest), cut per-item costs, increase conversion with better listings, then add volume. More sales at bad margins just scales the problem.
Yes — this is pre-tax profit. A common rule is setting aside 25–30% of net profit for income tax, adjusted to your situation. Talk to a tax pro once the shop grows.